Best ecommerce platforms UK – (Shopify) and the rest

Enjoy our overview of popular e-commerce platforms in the UK, including Shopify, WooCommerce, BigCommerce and Magento, along with their pros and cons. Please note that the popularity and features of these platforms can vary between different sized retailers. This isn’t a one size fits all approach – in truth they are all great platforms.



  • User-friendly: Shopify is known for its user-friendly interface, making it easy for beginners to set up and manage their online stores.
  • Hosting included: Shopify provides hosting, reducing the need for users to manage server-related tasks.
  • Extensive app store: It has a vast library of apps and plugins to add functionality to your store.
  • Excellent customer support: Shopify offers 24/7 customer support.
  • Strong mobile responsiveness: The platform is optimised for mobile devices.


  • Transaction fees: For users who don’t use Shopify Payments, additional transaction fees apply.
  • Limited customization: While customizable, Shopify may have limitations compared to other platforms.
  • Monthly costs: Shopify has a monthly subscription fee, which may be expensive for small businesses.

WooCommerce (WordPress Plugin)


  • Free and open-source: WooCommerce is a plugin for WordPress, making it cost-effective.
  • Highly customisable: You have full control over your website’s design and functionality.
  • Strong SEO capabilities: Integrates well with SEO plugins for better search engine optimisation.
  • Wide range of themes and plugins: Thousands of themes and plugins are available to enhance your store.


  • Requires hosting: You need to manage your own hosting, which can be more technical for beginners.
  • Potential compatibility issues: As it’s a plugin, conflicts with other plugins or updates may occur.
  • Maintenance: Regular updates and maintenance are necessary for optimal performance.



  • Scalability: BigCommerce is suitable for businesses of all sizes and offers various plans.
  • Built-in features: Many e-commerce features are included in the platform without needing additional plugins.
  • Multi-channel selling: Integrates with various sales channels, including Amazon and eBay.
  • Strong SEO tools: BigCommerce offers robust SEO capabilities.


  • Learning curve: It may take some time to fully grasp the platform’s features.
  • Limited free themes: Compared to WooCommerce or Shopify, BigCommerce has fewer free themes.
  • Pricing: It can be more expensive for high-volume businesses.



  • Highly customisable: Magento offers extensive customisation options, making it suitable for large enterprises.
  • Scalability: Can handle high volumes of products and traffic.
  • SEO-friendly: Magento is known for its strong SEO capabilities.
  • Open-source: Provides flexibility and access to a wide developer community.


  • Complex setup: Requires technical expertise and hosting management.
  • Costly: Implementation, maintenance, and hosting costs can be high.
  • Heavy system requirements: It demands substantial server resources.

Why Shopify has gained more popularity over the last five years:

  1. User-Friendly: Shopify’s simplicity attracts beginners and entrepreneurs without technical backgrounds.
  2. App Store: The extensive app store allows users to customize their stores easily.
  3. Marketing and Support: Shopify invests in marketing and offers excellent customer support.
  4. Mobile-First Approach: It focuses on mobile responsiveness, crucial in today’s e-commerce landscape.
  5. International Expansion: Shopify has expanded globally, making it accessible to businesses in various countries.

Please check the latest reviews and updates for the most current information about these e-commerce platforms, as the market is constantly evolving.

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