An ecommerce sales channel is a platform or medium through which a business sells its products or services online. These channels allow businesses to reach and engage with customers, facilitate transactions and manage sales processes. Selling through your own website: Google product listing ads Google Product Listing Ads (PLAs) are a type of advertisement that […]
Ecommerce Sales Channels Read More »
What are google shopping ads? Shopping ads were launched in 2012 and quickly became the shop window of online shopping. We’re all now used to researching products of interest online before committing to a purchase. These ads appear in a visually engaging format, displaying product images, prices and business names at the top of search
How to get the best results from Google shopping ads Read More »
Choosing the best web server plan for your Magento store Below is an indicative guide to selecting web server specs for speed and performance relating to numbers of users RAM Size Page views (per month) Concurrent Users (per month) 2GB server 70-130K 35-40 4GB server 130K-300K 80-85 8GB server 300K-650K 160-165 32GB
Magento Hosting – Choose the best web server for your ecommerce store Read More »
Enjoy our overview of popular e-commerce platforms in the UK, including Shopify, WooCommerce, BigCommerce and Magento – along with their pros and cons. Please note that the popularity and features of these platforms can vary between different sized retailers. This isn’t a one size fits all approach – in truth they are all great platforms!
What are the BEST ecommerce platforms UK? (Shopify) and the rest Read More »
So ecommerce merchants like you, now have an amazing new tool to write content for your ecommerce website. There’s no doubt that ChatGPT and other language processors have helped create content like category/product descriptions and meta information extremely quickly and writers block is now a thing of pre-2023. But here’s thing – every other merchant
Magento AI Content Generators – your ultimate guide Read More »
Introduction Increasing profits is the ultimate goal for every business owner. While there are numerous tactics and strategies available, focusing on three core areas can have a substantial impact: increasing sales, diversifying your product offerings and/or reducing costs. In this article, we’ll explore these three ways to boost your e-commerce profits. Increase your ecommerce sales
Increase ecommerce profits: there’s only 3 ways! Read More »
Introduction In e-commerce, one of the key metrics that determine your online store’s success is the conversion rate. This rate indicates the percentage of visitors who complete a purchase on your website. However, a high conversion rate doesn’t just happen; it requires careful consideration, detailed planning and optimisation of your online store’s various elements. In
Increase Conversion Rates with Magento: Streamlining the Checkout Process Read More »
In the dynamic world of digital marketing and e-commerce, making informed decisions is paramount. The ability to measure and analyse data can be a game-changer for your business. In this comprehensive guide, we’ll explore three vital aspects of Analytics and Performance Tracking: Using Google Analytics for E-Commerce, Monitoring SEO Performance, and Adjusting Strategies Based on
A comprehensive guide to analytics for ecommerce performance tracking Read More »
In the ever-evolving field of e-commerce, businesses are constantly seeking innovative ways to boost their online visibility and drive more traffic to their websites. Social media has emerged as a potent tool not only for connecting with customers but also for enhancing your e-commerce website’s search engine optimisation (SEO) efforts. In this comprehensive guide, we
Lever the Power of Social Media for E-Commerce SEO Read More »
Link building is an essential component of any successful e-commerce SEO strategy. Quality backlinks can improve your website’s authority, drive organic traffic and ultimately boost your e-commerce sales. In this comprehensive guide, we will explore three effective link building strategies tailored specifically for e-commerce businesses: Strategies for Acquiring Quality Backlinks, Partnerships and Influencer Collaborations and
Build a stronger e-Commerce presence with effective link building strategies Read More »
